Qualified lead generation for real estate, finance and education
Not cheap leads: contacts who can actually buy. It's where I have the most experience and where the investment pays off best.
Who it is for
Most lead generation campaigns fail for the same reason: they optimise cost per lead instead of cost per customer. You get a hundred cheap form fills from people who were never going to buy, and your sales team burns out chasing them. In high-ticket sectors — finance, real estate, education — that isn't just inefficient, it's expensive.
What it solves
What I build is a complete system: Google and Meta campaigns segmented by real intent, landing pages built to convert, a qualification filter before the lead ever reaches your team, and measurement across the whole funnel through to the sale. It's where I've managed the most spend and where I know best how to move the needle.
What's included from €1,000/month
Audit of your current funnel: where the good contacts are lost
Channel strategy (Google Ads, Meta Ads, organic)
Landing pages built to convert, not just to look good
Forms with upfront qualification to filter out browsers
CRM integration and follow-up automation
Full-funnel measurement: from impression to closed sale
How much does lead generation cost?
/month management · pay-per-lead also available · projects range from €2,000 to €60,000 depending on volume and sector
- Audit of your current funnel: where the good contacts are lost
- Channel strategy (Google Ads, Meta Ads, organic)
- Landing pages built to convert, not just to look good
How the system works
Diagnosis
I analyse your funnel, average deal size and sales process to work out which leads are actually worth having.
Build
I build campaigns, landing pages and the qualification system from scratch, with tracking properly installed.
Optimisation
I optimise on real closing data, not just cost per lead. The target is cost per customer.
Lead generation frequently asked questions
How is this different from your regular advertising service?+
The advertising service runs campaigns to bring in traffic and contacts. This goes a step further: the whole funnel is designed around cost per closed customer, including upfront qualification, CRM integration and measurement through to the sale. It's for high-ticket businesses, where every bad lead costs expensive sales time.
Which sectors do you work with?+
Mainly finance (investment, lending, insurance), real estate (new builds, second homes, investment) and education. Broadly, any sector where the value of a customer justifies investing in serious lead generation.
Do you guarantee a number of leads per month?+
No — and be wary of anyone who guarantees that without knowing your sector, your competition and your budget. What I do is set realistic targets after the diagnosis and show you the data every month, including the months when something isn't working.
How much does it cost and how do you bill?+
Two models. The usual one is a management fee from €1,000/month, with the ad budget billed separately and paid by you directly to Google or Meta. On some projects I work on a pay-per-lead basis, which makes sense when volume is high and the sales process is properly tracked. Depending on sector and volume, projects range from around €2,000 to €60,000.
What's the minimum recommended ad spend?+
In high-ticket sectors, below roughly €1,000/month the system doesn't get enough data to optimise properly. That's campaign budget, separate from the management fee.
How long until I see results?+
The first leads usually come in within 2-4 weeks, while the campaigns learn. Reliable cost-per-customer data needs at least one full sales cycle, which in these sectors can be 1 to 3 months.
Do you work in English and Spanish?+
Yes. I run campaigns and landing pages in both languages, so I can target international buyers as well as Spanish-speaking ones.
What is a qualified lead?+
A contact who fits what you sell: they have the need, the budget and the intent to buy. That's why the form filters before it reaches your sales team, and why I measure cost per customer, not just cost per lead.
Get your free lead funnel audit
Tell me your sector, your average deal size and how you generate leads today, and I'll tell you honestly what room for improvement I see. No strings attached.
- I review your website and your Google listing
- I tell you what I'd change first and what it would cost
- No strings attached · reply within 24 hours
Reply within 24 hours